The Jam/Jelly/Marmalade/Preserves Line is Out… :)

Commercial plug. Skip post if you like. I know, Marketman shamelessly plugging his own jams. :) But after months of wrangling on a new design for the stickers (wickedly EXPENSIVE, cost more than the BOTTLES!), I have finally gotten it all together and there are a limited number of jams for sale at the Zubuchon restaurants in Cebu. Freshly made guava jelly, kalamansi marmalade and mango jam are the three we have right now. The mangosteen season seems to have been severely affected by rains, so I doubt we will have any mangosteen jam this year…

Designed by the same graphic artist who did our pig logo, I thought the little teaspoon appearing to stick into the jam was a clever design. The labels are clean and minimalist. The jams are cooked in small batches and are heavy with fruit and just sugar, and sometimes pectin. There is no secret to them at all as I have written about all three products and how to make them on this blog before.

At PHP180 per bottle they are quite expensive and not for everyone. But we use the freshest and highest quality fruit, make it all by hand, in small batches, by real humans who are paid well, etc. And if you have ever tried to de-seed and cut up five kilos of kalamansi, you would know that the process can practically erase your fingerprints for several days hence… :)

A few days ago, a party of say 12 guests, several of them balikbayans, visited the restaurant. One of them, an elderly lady of the group, picked up a bottle of our guava jelly and said something like “nobody makes guava jelly like they used to make guava jelly. It used to TASTE like guava, not just sugar. And this one is way too light in color.” which I of course took as a challenge after overhearing this comment… and I replied, picking up a jar “Mam, would you like to try some of our guava jelly to see if it meets your exacting standards?” I opened a bottle, got a teaspoon, and handed her some jelly. She tasted, rolled her eyes, smiled and looked at her companions and said, “Now, THIS is guava jelly. It TASTES like guava jelly. You all have to TASTE this…” and she proceeded to buy a bottle to take home, a happy camper. It may have cost me a bottle to make the sale, but make the sale I did. More importantly, I brought a smile to a lady whose memory of guava jelly was now a reality. :)

Facebook
Twitter
Pinterest

121 Responses

  1. Wow! My Favorite guava jelly on Banana! How i wish this would be available in manila soon! I’m pretty sure this top grade, 1st quality Guava Jelly! Congrats, MM on the Jam/Jelly/Marmalade/Preserves Line!!!

    Perfect timing as gifts for the season!!!

  2. Love the design of the label and the jams look so sunshiny that it reminds you of the bounty of summer fruits.

  3. minimalist design, so very Marketman. just like your blog, easy on the eyes. so very professional in my humble opinion. i hope you stick with this touch, and i do pray that these jellies/marmalades find their way to metro manila shelves.

  4. smart, straight-forward & snazzy label. Oh, February is too long to wait for my cebu trip! My mom ang I still dream of your calamansi marmalade after we tried it in cebu. Toasted pan de sal, calamansi jam & kesong puti from artisan chocolatier’s group. Haay..

  5. I fervently hope they will be available in Manila soon. I love the minimalist design of your bottles, just like your blog. Congrats on this new endeavor!

  6. congratulations. i love your label. would it be possible to get the info of your graphic artist? (if you dont mind) i would like to change my pastry shop logo to a much cooler and minimal design. thanks in advance.

  7. Does the label say that they’re Made in (Cebu) Philippines? These jams would make excellent souvenir gifts to non-Filipinos as well and not only to balikbayans. It would also be good to write the fruit and sugar percentage ;-). Anyway, the design looks very classy indeed.

  8. Nice labels! The calamansi marmalade I brought home never made it to my sister :) Hope you still have stocks by the time I make it back to Cebu.

  9. Is it available here in Manila? My grandmother would love these as she used to make her own preserves but now she says she’s too old/lazy to cook

  10. Wow! What do you know!!!! I can access your website from my place of work after months of reading from my phone and occasionaly from home. Thanks, MM!! I can rest my eyes for now.
    And what a coincidence…I just made guava jelly and jam but my jelly is very runny like syrupy :( Do you know what’s wrong? I didn’t have liquid pectin. I will just try again next year. Mango jam is in the offing depending on how the mangoes ripen inside our pantry…Pag pangit yung fruit, next year ulit.
    Just happy to see your website on the big screen. Thanks for cleaning up the virus!!

    Betty q, I’m doing your Wild mushroom Challah bread pudding and your ham in coke for our Thanksgiving potluck. Am very excited…

    Happy Thanksgiving to all!!

  11. The price seems reasonable enough compare to other brands that consist mostly of sugars :P;D Love the logo , too . Now , if only I can buy it here in hk , I’ll be a happy camper :D

  12. Real yummy looking, MM. I wish you could get into the Saveur pages, this would be a hit here in US!!

  13. @Millet: we can ship this through LBC if you want, or if you know somebody who’s coming to Cebu, have him/her drop by the outlets. The Guava jelly is fantastic!

  14. Maybe you can leave an open bottle out for customers to try. Kinda like the tester bottles for perfume. Or occasionally put out a tray of crackers (skyflakes?) with jam and pass it around the restaurant for customers to taste to entice them to buy the bottle if they like the flavor.

  15. I love the label :D. Would love to get my hands on those jam/jelly/marmalade, too! I’m sure my taste buds would be singing at the flavors.

  16. ooh! those would be super nice gifts! please say you’d be selling it in manila real soon…..like tomorrow! :)

  17. How I wish I can bought some of these items. I’m interested to try the kalamansi marmalade and I’m sure its a killer! Hubby will definitely love to have it on his toast in the morning.

  18. Nice label design MM! Have it registered with the IPO ASAP or before you know it somebody is already using it :( especially the teaspoon concept!

  19. O my! at last i can have when i go home in April next year, God willing. fav ko sobra ang guava jelly! congrats MM! pero sana there will be available products in Manila. will it be possible MM? thanks!

  20. will this be available in Manila? I’ll be home for the holidays and would like to take some back
    to San Francisco……

  21. Bulk buying for Christmas! Kuya R (lurker to the max), please come back to Manila soon… and don’t forget my Zubuchon and my bilin for these bottled jams/jellies. Pamasko naten yan sa pamilya!

    I would LOVE to have that guava jelly in my mouth right now. My mom was very passionate about making marmalade and jellies/jams back in CDO. My fave was her pineapple-orange. Slathered on heavily-buttered bread hot from the oven toaster. *heaven*

  22. Absolutely brilliant, MM! Perfect synergy between product, packaging, and graphic identity. I had to do a double-take; I thought I saw a high-end product from a first-world country. Congratulations! Meanwhile, I will just imagine the smell and taste of what’s inside those jars.

  23. Wow! Congratulations MM !! I’ll surely run to Zubuchon at Mango for my first bottles of these to die-for (i’m sure of it) concoctions :) :)

  24. @Joan – how do i order if i want it shipped thru lbc? Have not tried shipping bottled food. Would appreciate if this can be done. Thanks!

  25. Nice label design. I bought the calamansi jelly some months back. Will try the guava jelly soon. :)

  26. Millet, I can carry some for you if you want (as long as you are willing to pick up in Makati or at the Fort). I’ll be in Cebu from 14 to 15 Dec (yup, just to try Zubuchon) and will definitely get some of those jams – perfect Christmas presents for sosyal friends who have everything…(apparently, not everything…)

    Joan, would you know if I can hand carry them? or are they classified as ‘liquid’????

  27. Congratulations on the jams!!

    Out of topic, MM. I’m planning on giving Dulong in Olive Oil as Christmas gifts but can’t find the bottles. Could you please let me know where you got your bottles? I would be so thankful….

  28. Please please… can we purchase some and have them shipped? :)
    My parents used 2Go to send me durian jam when I was in Cebu… Hahaaay… would love to have these as Christmas giveaways para maiba naman sa processed ham at fruitcake!

  29. Bottled jewels!!!! Brillance and clarity in a bottle, your guava jelly…love the labels too. Very appealing.

  30. That’s already a couple of dozen people up top who’ll fork over cash just to get a bottle or so of those babies. :)) (Not to mention will most probably recommend them to family and friends) And count me in! Manila distribution in the future, pretty please! :D The bottles look standard just by themselves, but the sticker surely takes it up several notches higher. I’d love to see other variants soon. (But first i’ll have to get my hands on one of those above :P)

  31. A high quality product from our high standard MM, rightly so. Congratulations! Have a wonderful Thanksgiving to you and family. So much to be thankful for.

  32. So excited my heart skipped a beat when I saw the photo of the preserves! Especially the guava jelly! Few and poor alternatives otherwise, elsewhere here in Manila. Where can I buy them in Metro Manila… Jams, marmalades and jellies?

  33. MM – save me a few bottles of all three. i will be in cebu in january for the sinulog. hopefully there will be a few bottles left to take back home.. thanks.

  34. Shameless, MM, shameless, LOLZ!!! But there is nothing to be ashamed of your excellent products. More power to your preserves.

  35. i WANT each one of those. Now i need to find a friend in Cebu who will buy it for me and send it here in Richmond, BC or i’ll wait ’til April 2012 rolls in where we will be visiting PI again.

  36. Hi MM, hope you don’t mind this “blasphemous” question :) Was this packed in your own facility, or by a toll packer?

  37. This is great for Xmas gifts. Any chance that these will be available in Manila? I want to order for Xmas gifts for the office…please

  38. Gigi, everything made from scratch in our own facility, bottled on the premises, and placed in boiling water for 10 mins to pressure seal the jam/marmalade/jelly. It should last for 1 year from production date, but it is best consumed sooner rather than later. Refrigerate after opening the jams. Sisa, no, we don’t sell abroad. zoi et all, yikes, our first batch of several hundred bottles are flying off the shelves, will have to make more when I get back! :) And no, they aren’t available at the airport as the glass bottles are considered a potential weapon on flights…

  39. MM, i rarely comment on your website, but i loooove the jelly packaging, so chic! I’m sure the inside tastes great too! Heck, anything that comes out of MM’s kitchen should be good! Aloha!

  40. @MP: Hi MP, unfortunately the airport security will not allow any bottled items
    to be carried on board, only as checked in items. We already inquired about this from the airport security staff themselves. Which is why we do not sell the jams at the airport outlet. The best option is to drop by the Mango or Escario outlets and get the jams there, then check them in.

  41. Hope you can find a dealer in Manila to partner with so we can sample them as well! Should be a great Christmas gift to friends :)

  42. Hi Kristine, as long as I don’t exceed the 15kilo limit, i can add a couple more bottles for you. Christmas present for a fellow MM follower/family…Too bad I can’t hand carry them so I can bring more…. but I will hand carry the lechon and sisig….hahaha

  43. Hi Joan, thanks for the info. I asked because airport security rules differ from one airport to another. I was allowed to hand carry 6 bottles of organic apricot jam when I left Jordan so I wondered if our Cebu folks are as lenient. In any case, I think I’ll be able to check in quite a few without exceeding the limit.

  44. joan, thanks! Will PM you. A friend in Cebu is coming home after Christmas, yehey! MP, many thanks for the generous offer. However, I live in Davao, not Manila, so fortunately for Kristine, she can have my share of the loot. Pan de sal, Chinese ham and calamansi jam..woohoo! Croissant, kesong puti and guava jelly, woohoo!

  45. Hope I get to get some of these for my Christmas giveaways… definitely something I could be proud of giving away… who wouldn’t mind slathering this on hot pan de sal on a cold Christmas morning… MM, do make more as I’m sure they’ll all be gone in a blink of an eye! ;p

  46. Hi MM, will you be bringing/selling these fruit jams someplace in Manila soon? Would like to sample the guava jelly and mango jam! :)

  47. On the way to Cebu pier, my hubby had the taxi waiting to get jams at the Mango outlet- it was the LAST mango bottle!

  48. because of zubuchon and these gorgeous jam and jelly, cebu is definitely our next vacation agenda

  49. OMG Joan, the jams are flying off the shelves! Please, please make more.. would be tragic if I don’t get a few when I’m there! Was planning to make them my Christmas presents for hard-to-find-gifts-for friends… see you soon Joan, and to you, too Zubie…. :-) gosh, the anticipation is killing me!

  50. Hi Marketman,

    Your Jams/Jelly line look super yummy. Btw I have a line of Preserves, Chutneys too, soon to be in Manila under IndiaNoy Kitchen.
    I do a great Greek Grape Preserve, Calamansi Marmalade and a couple more, I love preserving and trying new stuff every now and then as I want to try out local philipino produce with a fusion flare . My latest addition a a home made no dairy Pesto. I also do Mango Chutney , Coriander and Tamarind resp and home made GReen chilli Pickle (Indianoy style).
    I believe you have tried a couple when we were neibours at the BTC Sunday bazaar :)

    I didnt realize you were the MarketMan :)

    Nams

  51. Congratulations on your newest venture! I wish you well! I must say (emabarassingly) I’ve never tasted a guava jelly/jam before… I hope I get to taste your labour of love soon! :)

  52. WOW! yummy goodness! and the packaging, so astiiiig!

    my sisters and I used to make guava jelly during those long summer vacations in grade school. in the town where i lived, andaming wild guava. sangkatutak talaga. the memories of boiling the guava, extracting the jelly and the smell, it brings back childhood once more! whoa, i should get one sa shop mo MM pag dating ko sa cebu this december!

  53. i have goosebumps!! maybe i should reconsider taking on some Cebu-based work next week :D

    please come up with a “ship to Manila” option soon. Cebu people are so spoiled already what with Zubuchon and ArtisanChocolatier. ;)

  54. @MP Wow thank you so much! I’d be very happy to have one bottle each if that’s alright. :)I was only teasing you actually but I am so touched of your being sooo nice so thank you thank you thank you :)

  55. very pretty! wish these would be available to order online for those of us not in Cebu or worse, not in the PI. i was also wondering about the graphic artist and I’m so glad you posted a link to her work. now on to the artist’s page.

  56. Love the simple design…kudos to your graphic designer! Will definitely get some of these when I visit In February. So excited now…

  57. are these available here in manila? if not,i hope they be availabe here soon as they are perfect xmas gifts……thanks marketman……..nice design of the packaging…….

  58. Hi Kristine, no worries, happy to bring one of each for you. I will send an off topic comment to MM’s latest blog close to my Cebu trip (14 Dec) to know how to get in touch with you for pick up arrangements…

  59. Congratulations Marketman! I do hope, pray, and wish you could find a way to make those jams available in the Filipino stores here in Los Angeles, California….please….

  60. The packaging looks great MM! Zubuchon’s definitely one of my go to places when I visit Cebu next year. Congratulations on the new products!

  61. MM – please, please make more in time for the sinulog festival. i haven’t had the kalamansi marmalade before and would like very much to try one. your mango jam also looks so delish… i would like to bring several bottles of the three of them back home.

  62. I want those Marketman. How and where can I buy them? I was praying that your Zubuchon will finally hit Manila kahit during Christmas season…I was hoping you’ll join the bazaars during the Holiday season so we can satisfy our cravings for your Zubuchon!

  63. Wow! Nice label design indeed. And like soooo many people here, I hope that these will be available in Manila soon. I want to bring back a couple of jars back to NL too!

  64. Wow! Nice label design indeed. And like soooo many people here, I hope that these will be available in Manila soon. I want to bring a couple of jars back to NL too!

  65. Wow, I love the calamansi jam when I bought it on your zubuchon opening…my parents like them as well….I must convince them to go to Cebu for this one!!!!

  66. Kudos! I hope these jams find their way into Manila…soonest! I am into guava jellies at the moment..spiking up my chicken burgers,savory meat sandwiches, etc. I’m sure your jams taste delish.

  67. @joan – may i also know how to order and then shipped to manila by lbc? my sister would like to buy as pasalubong to her friends in canada. We will be there January 10 just to try Zubuchon kaya baka ubos na ang jam by that time. Thanks!

  68. Hi, MM. Am back in Manila for the holidays. The idea of swinging by Cebu just to sample these jams and your Zubuchon is soooo tempting. Last year, we ordered your lechon for our company Christmas party, but the Cebu Pacific flight was 2 hours delayed, so imagine :-(

    The label designs look good! (I know, those die-cut labels are expensive!!!!) But I’m pleased to know you continue to work with Claude.

  69. Too bad you had to use granulated white sugar. That ingredient alone has made your product taboo to diabetics. I wish food manufacturers in the Philippines would open their minds and develop healthy products for all people.

  70. TJ, if you are diabetic, THEN DON’T EAT JAM! Jams, jellies and preserves have been made with granulated sugar for many, many decades, so it isn’t unusual, nor is it done to offend diabetics. Why not eat some fresh fruit instead. Or make your own jam using fruit juice? I presume 10% of the entire population may be diabetic or pre-diabetic, but it is a bit obnoxious for you to suggest/wish that food manufacturers would all go out of their way to REFORMULATE some pretty basic products so that they they serve a small minority of customers. Perhaps you should take up the opportunity and develop a line of diabetic friendly products for folks like you. Oh, and I am not a doctor or diabetic, but I wonder if all of these sites suggesting that sugar, is NOT, in fact, literally taboo, are patently wrong… here, and here from a quick google. It’s a matter of HOW MUCH sugar you consume and in what form…

  71. nice label…are these availble in your resto only? ( which is in cebu right?). I just got back here in Qatar but i hope to taste your jams on my next vacay. my lola used to make guava jelly but nobody in the family knows how to ;)

  72. Hi MM, been reading your posts and i am really enjoying it.. I like your your label esp the color…yeah, very laborious to make jellies and jam yourself (pg no time ka better buy the quality ones nalang), been making small batches for personal consumption (strawberries and guavas, never tried calamansi pa and yeah right very tedious un surely), but its all worth it. hope to read more exciting post here. thanks!!!

  73. Hi Marketman, this is the first time I’ve read about your jams. I can relate to that lady’s comments about guava jelly; my dad used to make them when I was a kid. Hindi ko ma-appreciate noon kasi masyado pa akong bata at sa sobrang dami! He doesn’t cook it anymore my parents moved to another place – no more guava trees. I wish I would be able to buy a bottle when I get home. I’d definitely give one to my dad :-)

  74. i loved the way it looked so i bought a bottle to take home to bukidnon. it has been ages since i last saw such pretty guava jelly. and when i tasted it, amazing! it was like the lola’s guava jelly, the one we picked the fruits from wild guavas from. and the clarity! the next ( and last) night in cebu i went back to zubuchon to buy the other 3 bottles on display… safly they were sold out. where can i order ba? its quite far heheh so id like to know if u have stocks and which stores?? :) thank you.

  75. myling, we make the jams and jellies in very small batches, and as such, don’t really keep that much in stock… but I thought we had enough guava jelly for months more… perhaps it was just the store that ran out? Please call the Mango branch at 032.239.5697 to see if they have it in stock. If you call a few days ahead, they should be able to set aside a few bottles for you when you visit… Guava is in season roughly August through October, when we make as much as our small crew can manage… then when it runs out, that’s it unfortunately. Making clear guava jelly is a tedious process and keeping its color an amber or light golden hue is harder than the folks that use brown sugar to get that deep dark color quicker… We have been poised to make mangosteen jam for the past 3 years, but there hasn’t been a bumper crop of mangosteens that find their way to Cebu. We should be swimming in mangosteen now, at say PHP20 a kilo wholesale, but it’s still PHP80 a kilo and therefore too expensive to make into jam for now…

  76. Dear Sir,
    I am Belgian who lives in Cagayan De Oro, I have looked all around in CDO but I cannot find pectin for preparing my jam, even the big company’s like SM Mall give up on it because no sales, can you please tell me where i can find the Pectin in Philippines. Thank you.
    Yours sincerely
    Huylebroeck Ulrik

  77. I want to buy! For me and as gifts but you’re in Cebu pala. Any possibility that you can ship them over here in Manila? :)